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Home » News » Sweet Smell of Success for Madonna: New Fragrance Launched

Sweet Smell of Success for Madonna: New Fragrance Launched

Posted by on April 13, 2012 at 5:10 AM EST

Clad in a black Dolce & Gabbana dress, Madonna launched her new signature scent, Truth or Dare, at Macy’s in New York City this week.

The singer, actor and director’s launch comes after her ad for the product caused a little controversy after being branded by some as “too sexy”.

The New York Post reported that the commerical led ABC to ask for a censored version from the Material Girl singer before airing it in a primetime slot.

Meanwhile, for those who wish to buy the fragrance – ‘Truth or Dare’ is on offer at Macy’s at $68.

Photo credit: Celebrity-News/WENN/Getty

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